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	<title>Eyedentity Eyewear</title>
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	<link>http://www.myeyedentityeyewear.com</link>
	<description>columbia missouri optometrist, Dr. Shelley Williams, Dr. Scott Hussey</description>
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		<title>Congratulations Glenda!</title>
		<link>http://www.myeyedentityeyewear.com/2010/07/congratulations-glenda/</link>
		<comments>http://www.myeyedentityeyewear.com/2010/07/congratulations-glenda/#comments</comments>
		<pubDate>Mon, 12 Jul 2010 14:41:09 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[miss delicious]]></category>
		<category><![CDATA[Summer soiree]]></category>
		<category><![CDATA[Sunglasses]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=455</guid>
		<description><![CDATA[ 

Glenda Moum is our 2010 Summer Soiree winner.  She is proudly showing off her &#8220;Miss Delicious&#8221; sunglasses from Optical Shop of Aspen.  Lookin&#8217; good Glenda!
]]></description>
			<content:encoded><![CDATA[<p> </p>
<p><a rel="attachment wp-att-466" href="http://www.myeyedentityeyewear.com/2010/07/congratulations-glenda/glenda-3/"><img class="alignnone size-medium wp-image-466" title="glenda" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2010/07/glenda2-300x225.jpg" alt="" width="300" height="225" /></a></p>
<p>Glenda Moum is our 2010 Summer Soiree winner.  She is proudly showing off her &#8220;Miss Delicious&#8221; sunglasses from Optical Shop of Aspen.  Lookin&#8217; good Glenda!</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Fashion and Function</title>
		<link>http://www.myeyedentityeyewear.com/2010/07/fashion-and-function/</link>
		<comments>http://www.myeyedentityeyewear.com/2010/07/fashion-and-function/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 21:45:53 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[New Products]]></category>
		<category><![CDATA[Baby banz]]></category>
		<category><![CDATA[Dr. Hussey]]></category>
		<category><![CDATA[Dr. Scott Hussey]]></category>
		<category><![CDATA[Dr. Shelley Williams]]></category>
		<category><![CDATA[Dr. Williams]]></category>
		<category><![CDATA[optometrist]]></category>
		<category><![CDATA[Optometrist Columbia Missouri]]></category>
		<category><![CDATA[uv protection]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=447</guid>
		<description><![CDATA[Summer is in full swing and getting outdoors to enjoy the weather is a must. Protecting your eyes from Ultraviolet light is just as important as using sunscreen to protect your skin from the sun’s harmful rays. If you are going to the lake for fun in the sun, going to a ball game, or just [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-450" href="http://www.myeyedentityeyewear.com/2010/07/fashion-and-function/k1230631-2/"><img class="alignleft size-thumbnail wp-image-450" title="k1230631" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2010/07/k1230631-120x113.jpg" alt="" width="120" height="113" /></a>Summer is in full swing and getting outdoors to enjoy the weather is a must. Protecting your eyes from Ultraviolet light is just as important as using sunscreen to protect your skin from the sun’s harmful rays.<span id="more-447"></span> If you are going to the lake for fun in the sun, going to a ball game, or just lounging by the pool or in the backyard, don’t forget a quality pair of sunglasses to maximize your vision and protect your eyes from the sun’s damaging rays.</p>
<p>Not all sunglasses are created equal. There are many sunglasses available that do not offer UV protection. The lenses are simply tinted, or there is a coating that is on the lens that is easily removed after several cleanings or wear. A good quality pair of sunglasses will have the UV protection embedded in the lens. This gives maximum protection from the sun’s UV light rays.</p>
<p>Getting a pair of lenses polarized helps cut down on glare that is being reflected from the sun from various surfaces. This will make driving during the day easier, as glare is reduced from reflective surfaces of other vehicles. Polarization is also a must if you are out on the water, for fishing, or for boating. The glare from the surface of the water is reduced allowing more comfortable vision, reducing squinting, which can cause wrinkles, and allowing vision to be enhanced from the distractions of the reflected light.</p>
<p>Eyedentity Eyewear is proud to carry high quality sunglasses, such as Oakley, Maui Jim, and Bolle, among many others. Our quality eyewear has 100% UV light protection. We also offer lens polarization to give you the best vision possible. Enjoy the summer, but keep in mind to protect your vision while you are enjoying the outdoors.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Spring is in the Air</title>
		<link>http://www.myeyedentityeyewear.com/2010/04/spring-is-in-the-air/</link>
		<comments>http://www.myeyedentityeyewear.com/2010/04/spring-is-in-the-air/#comments</comments>
		<pubDate>Fri, 16 Apr 2010 18:50:12 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[Eye Diseases]]></category>
		<category><![CDATA[allergies]]></category>
		<category><![CDATA[allergy eyes]]></category>
		<category><![CDATA[eye drops]]></category>
		<category><![CDATA[itchy eyes]]></category>
		<category><![CDATA[red eyes]]></category>
		<category><![CDATA[swollen eyes]]></category>
		<category><![CDATA[watery eyes]]></category>
		<category><![CDATA[what drops should I use for allergies]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=410</guid>
		<description><![CDATA[As Spring arrives, so do allergy symptoms for many.  These include itchy, red, watery, or swollen eyes.  Many people can control their seasonal allergies by using an oral medication that is prescribed from their doctor or is available over-the-counter at the pharmacy.  For others, symptoms are more severe and the experise of an eyecare professional is [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-433" href="http://www.myeyedentityeyewear.com/2010/04/spring-is-in-the-air/spring-2/"><img class="alignright size-thumbnail wp-image-433" title="spring" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2010/03/spring-120x106.jpg" alt="" width="120" height="106" /></a>As Spring arrives, so do allergy symptoms for many.  These include itchy, red, watery, or swollen eyes.  Many people can control their seasonal allergies by using an oral medication that is prescribed from their doctor or is available over-the-counter at the pharmacy. <span id="more-410"></span> For others, symptoms are more severe and the experise of an eyecare professional is necessary for relief.  Eye drops are regularly prescribed for allergic conjunctivitis.  For some cases, an over-the-counter drop can control symptoms.  For others, a stronger, prescription only drop is required to alleviate symptoms.  Call or visit our office if you are having allergy or any other related problems with your eyes.</p>
]]></content:encoded>
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		<item>
		<title>Dry Eye Relief</title>
		<link>http://www.myeyedentityeyewear.com/2010/04/dry-eye-relief/</link>
		<comments>http://www.myeyedentityeyewear.com/2010/04/dry-eye-relief/#comments</comments>
		<pubDate>Thu, 15 Apr 2010 16:10:35 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[Eye Diseases]]></category>
		<category><![CDATA[dry eye]]></category>
		<category><![CDATA[dry eye relief]]></category>
		<category><![CDATA[eye drops]]></category>
		<category><![CDATA[sandy eyes]]></category>
		<category><![CDATA[tired eyes]]></category>
		<category><![CDATA[what should i do for dry eye]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=395</guid>
		<description><![CDATA[
Dry eye affects as many as 1 in 5 people.  Severity can vary, but many symptoms are the same: burning, redness, sandy or gritty feeling, and even watery eyes.  These symptoms can become worse when winter is here, because the air is dryer. Most people will use some eye drops that they can get over-the-counter.  This [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2010/04/dryeye2.jpg" alt="" width="124" height="93" /></p>
<p>Dry eye affects as many as 1 in 5 people.  Severity can vary, but many symptoms are the same: burning, redness, sandy or gritty feeling, and even watery eyes.  These symptoms can become worse when winter is here, because the air is dryer.<span id="more-395"></span> Most people will use some eye drops that they can get over-the-counter.  This will provide temporary relief in some cases.  However, most patients require prescription eye drops as well as other therapies, including punctal occlusion and/or nutritional supplements.  The cause of the dry eye should be determined by a routine eye examination and then appropiate course of therapy can be determined.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Adding Depth to Diagnosis</title>
		<link>http://www.myeyedentityeyewear.com/2009/10/adding-depth-to-diagnosis/</link>
		<comments>http://www.myeyedentityeyewear.com/2009/10/adding-depth-to-diagnosis/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 21:05:04 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[Equipment Upgrades]]></category>
		<category><![CDATA[columbia mo optometrist]]></category>
		<category><![CDATA[Diabetes]]></category>
		<category><![CDATA[diabetic retinopathy]]></category>
		<category><![CDATA[doctors who have OCT]]></category>
		<category><![CDATA[Dr. Hussey]]></category>
		<category><![CDATA[Dr. Williams]]></category>
		<category><![CDATA[glaucoma]]></category>
		<category><![CDATA[OCT]]></category>
		<category><![CDATA[OD]]></category>
		<category><![CDATA[optometrist]]></category>
		<category><![CDATA[what is an OCT]]></category>
		<category><![CDATA[why should I have my eyes examined]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=368</guid>
		<description><![CDATA[
At Williams and Hussey Eyecare, we are committed to technology upgrades.  The Optical Coherence Tomographer, or OCT by Zeiss, provides the latest in diagnostic insight for a broad range of ocular diseases. 
The OCT uses a near-infrared frequency light that reveals a cross-sectional view of retinal layers.  This allows our doctors to examine the eyes of [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-378" title="zeissoct3" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2009/10/zeissoct3.jpg" alt="zeissoct3" width="300" height="225" /></p>
<p>At Williams and Hussey Eyecare, we are committed to technology upgrades.  The Optical Coherence Tomographer, or OCT by Zeiss, provides the latest in diagnostic insight for a broad range of ocular diseases. </p>
<p><span id="more-368"></span>The OCT uses a near-infrared frequency light that reveals a cross-sectional view of retinal layers.  This allows our doctors to examine the eyes of our patients more meticulously than ever.  The OCT will aid in detecting very minor changes in the layers of the retina that are associated with diabetic retinopathy and glaucoma, along with other diseases of the eye.  The earlier these changes are detected, the sooner treatment can begin and vision be saved or restored.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Congratulations Sharon!</title>
		<link>http://www.myeyedentityeyewear.com/2009/10/congratulations-sharon/</link>
		<comments>http://www.myeyedentityeyewear.com/2009/10/congratulations-sharon/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 22:31:09 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[Promotions]]></category>
		<category><![CDATA[Dr. Scott Hussey]]></category>
		<category><![CDATA[Dr. Shelley Williams]]></category>
		<category><![CDATA[Frameworks Gifts]]></category>
		<category><![CDATA[Frameworks Gifts and Interiors]]></category>
		<category><![CDATA[Michael Myers]]></category>
		<category><![CDATA[Sharon Duncan]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=353</guid>
		<description><![CDATA[ 
 

Sharon Duncan, Owner-Manager of Frameworks Gifts &#38; Interiors is the winner of a pair of Zeiss Individual digital progressive lenses.  Sharon won the state of the art lenses at the Annual &#8220;Summer Soiree&#8221;.  Congratulations, Sharon!
]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"> </p>
<p style="text-align: center;"> </p>
<p><img class="aligncenter size-medium wp-image-366" title="sharon20duncan20-20winner1_edited1" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2009/10/sharon20duncan20-20winner1_edited1-300x219.jpg" alt="sharon20duncan20-20winner1_edited1" width="300" height="219" /></p>
<p>Sharon Duncan, Owner-Manager of Frameworks Gifts &amp; Interiors is the winner of a pair of Zeiss Individual digital progressive lenses.  <span id="more-353"></span>Sharon won the state of the art lenses at the Annual &#8220;Summer Soiree&#8221;.  Congratulations, Sharon!</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Good Vision = Good Learning</title>
		<link>http://www.myeyedentityeyewear.com/2009/08/good-vision-good-learning/</link>
		<comments>http://www.myeyedentityeyewear.com/2009/08/good-vision-good-learning/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 16:27:23 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[Reminders]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[amblyopia]]></category>
		<category><![CDATA[Children's vision bill]]></category>
		<category><![CDATA[Dr. Scott Hussey]]></category>
		<category><![CDATA[Dr. Shelley Williams]]></category>
		<category><![CDATA[healthy vision]]></category>
		<category><![CDATA[Missouri's Children's Vision Law]]></category>
		<category><![CDATA[SB16]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=345</guid>
		<description><![CDATA[
The Children&#8217;s Vision Law has been in place now for one year and has had great success in the state of Missouri.  All children entering kindergarten are required to have a comprehensive eye examination by a licensed optometrist or ophthalmologist.  Comprehensive eye examinations diagnose: Amblyopia (&#8220;lazy eye&#8221;), which affects 5% of children, Color vision deficiencies [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-346" title="kidswithglasses" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2009/08/kidswithglasses.jpg" alt="kidswithglasses" width="444" height="428" /></p>
<p>The Children&#8217;s Vision Law has been in place now for one year and has had great success in the state of Missouri.  All children entering kindergarten are required to have a comprehensive eye examination by a licensed optometrist or ophthalmologist.  <span id="more-345"></span>Comprehensive eye examinations diagnose: Amblyopia (&#8220;lazy eye&#8221;), which affects 5% of children, Color vision deficiencies (color blindness), which affects 8% of all boys, myopia (&#8220;near-sightedness&#8221;), hyperopia (&#8220;far-sightedness&#8221;) and astigmatism.  Theses are common problems that can easily be treated with proper care.  Schedule an appointment today with Dr. Scott Hussey or Dr. Shelley Williams at Williams and Hussey Eyecare.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Congratulations Julie</title>
		<link>http://www.myeyedentityeyewear.com/2009/07/congratulations-julie/</link>
		<comments>http://www.myeyedentityeyewear.com/2009/07/congratulations-julie/#comments</comments>
		<pubDate>Mon, 20 Jul 2009 18:24:44 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[Promotions]]></category>
		<category><![CDATA[CCMO]]></category>
		<category><![CDATA[Country Club of Missouri]]></category>
		<category><![CDATA[glamour night]]></category>
		<category><![CDATA[Julie Middleton]]></category>
		<category><![CDATA[Keiselstein cord]]></category>
		<category><![CDATA[Kieselstein-Cord]]></category>
		<category><![CDATA[Summer soiree]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=335</guid>
		<description><![CDATA[
 
Congratulations to Julie Middleton PhD, winner of a pair of Kieselstein-Cord sunglasses.  Mrs. Middleton won the sunglasses while attending the Summer Soiree Glamour Night which was held on July 13th at the Country Club of Missouri.
]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-337" title="kieselstein-cord-winner1" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2009/07/kieselstein-cord-winner1-300x225.jpg" alt="kieselstein-cord-winner1" width="300" height="225" /></p>
<p> </p>
<p>Congratulations to Julie Middleton PhD, winner of a pair of Kieselstein-Cord sunglasses.  Mrs. Middleton won the sunglasses while attending the Summer Soiree Glamour Night which was held on July 13th at the Country Club of Missouri.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Using Corneal Refractive Therapy To Correct Your Vision</title>
		<link>http://www.myeyedentityeyewear.com/2009/06/using-corneal-refractive-therapy-to-correct-your-vision/</link>
		<comments>http://www.myeyedentityeyewear.com/2009/06/using-corneal-refractive-therapy-to-correct-your-vision/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 20:41:04 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[Promotions]]></category>
		<category><![CDATA[best optometrist]]></category>
		<category><![CDATA[corneal refractive therapy]]></category>
		<category><![CDATA[CRT]]></category>
		<category><![CDATA[doctors who perform corneal refractive therapy]]></category>
		<category><![CDATA[Dr. Hussey]]></category>
		<category><![CDATA[Dr. Williams]]></category>
		<category><![CDATA[optometrist]]></category>
		<category><![CDATA[Optometrist Columbia Missouri]]></category>
		<category><![CDATA[ortho-k]]></category>
		<category><![CDATA[orthok]]></category>
		<category><![CDATA[what is corneal refractive therapy]]></category>
		<category><![CDATA[what is crt]]></category>

		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=292</guid>
		<description><![CDATA[Corneal Refractive Therapy is an exciting new procedure that is performed in-office with results that are noticed the very next day. A specially designed therapeutic contact lens is used that gently and temporarily reshapes the cornea while you sleep. In the morning, you simply remove the contact lens, and then enjoy crystal clear vision without [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-294" title="crtphoto" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2009/06/crtphoto.png" alt="crtphoto" width="200" height="149" />Corneal Refractive Therapy is an exciting new procedure that is performed in-office with results that are noticed the very next day. A specially designed therapeutic contact lens is used that gently and temporarily reshapes <span id="more-292"></span>the cornea while you sleep. In the morning, you simply remove the contact lens, and then enjoy crystal clear vision without wearing glasses or contacts the entire day. This concept of re-shaping the cornea is not new, but the material the lens is made of is new. This allows the lens to &#8220;breath&#8221; while your eyes are closed during sleep, so they get the oxygen they need.</p>
<p> Dr. Scott Hussey and Dr. Shelley Williams have both completed the education and certification program for prescribing CRT lenses. The course is required by the United States Food and Drug Administration.</p>
<p> </p>
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<p class="MsoNormal" style="margin: 0in 0in 0pt; text-align: center;" align="center"><span style="font-size: 14pt; font-family: Verdana; mso-bidi-font-family: Arial;">Call or make an appointment by email today to see if you are a candidate for CRT.<span style="mso-spacerun: yes;">  </span>Start seeing without wearing glasses or contacts.<span style="mso-spacerun: yes;">  </span>Dr. Williams and Dr. Hussey will be happy to make this happen for you.<span style="mso-spacerun: yes;">  </span>Enjoy $200 off the entire service when you print this voucher off and bring it in during your appointment.<span style="mso-spacerun: yes;">  </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; text-align: center;" align="center"><span style="font-size: 14pt; font-family: Verdana; mso-bidi-font-family: Arial;"> </span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; text-align: center;" align="center"><span style="font-size: small;"><span style="font-family: Times New Roman;">Williams and Hussey Eyecare</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; text-align: center;" align="center"><span style="font-size: small;"><span style="font-family: Times New Roman;">2200 Forum Blvd. Ste 102</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; text-align: center;" align="center"><span style="font-size: small;"><span style="font-family: Times New Roman;">Columbia, MO 65203</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; text-align: center;" align="center"><span style="font-size: small;"><span style="font-family: Times New Roman;">573.445.8780</span></span></p>
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<p><span style="font-size: small; font-family: Times New Roman;"> </span>Dr. Scott  Hussey</p>
<p><a href="http://www.paragoncrt.com">http://www.paragoncrt.com</a></p>
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		<title>i.Terminal.  The New Standard for fitting prescription glasses.</title>
		<link>http://www.myeyedentityeyewear.com/2009/06/iterminal-the-new-standard-for-fitting-prescription-glasses/</link>
		<comments>http://www.myeyedentityeyewear.com/2009/06/iterminal-the-new-standard-for-fitting-prescription-glasses/#comments</comments>
		<pubDate>Wed, 03 Jun 2009 19:02:19 +0000</pubDate>
		<dc:creator>eyedentity</dc:creator>
				<category><![CDATA[Equipment Upgrades]]></category>
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		<category><![CDATA[eye terminal]]></category>
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		<category><![CDATA[i terminal]]></category>
		<category><![CDATA[i.terminal]]></category>
		<category><![CDATA[progressive addition lenses]]></category>
		<category><![CDATA[progressive lenses]]></category>
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		<guid isPermaLink="false">http://www.myeyedentityeyewear.com/?p=274</guid>
		<description><![CDATA[
 
 
 
As we are strong believers in precision optics, we have installed a truly amazing piece of ophthalmic equipment from Carl Zeiss Vision, the i.Terminal.
We are proud to be able to say we have the first i.Terminal in Missouri and the only one in Columbia.

The i.Terminal is a unique dispensary system that combines advanced fitting and [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-size: small;"><span style="font-family: Times New Roman;"><img class="alignleft size-full wp-image-281" title="iterminal-and-eye2" src="http://www.myeyedentityeyewear.com/wp-content/uploads/2009/06/iterminal-and-eye2.jpg" alt="iterminal-and-eye2" width="150" height="108" /></span></span></p>
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<p><span style="font-size: small;"><span style="font-family: Times New Roman;"><span style="font-size: medium;">As we are strong believers in precision optics, we have installed a truly amazing piece of ophthalmic equipment from Carl Zeiss Vision, the i.Terminal.<br />
We are proud to be able to say we have the first i.Terminal in Missouri and the only one in Columbia.<br />
</span></span></span></p>
<p><span style="font-size: small;"><span style="font-family: Times New Roman;"><span style="font-size: medium;">The i.Terminal is a unique dispensary system that combines advanced fitting and measurement precision with enhanced patient consultation in one simple process. Employing a precision digital camera and a computerized measuring system, <span id="more-274"></span>the i.Terminal photographs patients wearing their chosen frames. The i.Terminal then provides essential dispensing functions such as:<br />
• Measures monocular interpupillary distances, fitting heights, pantoscopic angle and back vertex distance automatically.<br />
• Creates a photo image for review by the patient and dispenser.<br />
• Provides interactive demonstrations of lens enhancements.<br />
</span></span></span></p>
<p><span style="font-size: small;"><span style="font-family: Times New Roman;"><span style="font-size: medium;">Sophisticated modern progressive lenses offer unsurpassed optical performance. However, the performance of these lenses is still limited by the accuracy of their fitting and centration. Even small errors in fitting measurements can result in up to a 25% reduction in progressive viewing zone alignment and lens performance. By consistently delivering the most precise measurements, i.Terminal assures that you receive the best possible visual experience from your lenses.<br />
</span></span></span></p>
<p><span style="font-size: small;"><span style="font-family: Times New Roman;"><span style="font-size: medium;">Choosing a lens enhancement can be made simple by use of the i.Terminal. It allows patients to see themselves in their frame of choice and with the enhancements recommended by the doctor or the dispenser.<br />
• Displays the images of the patient in their chosen frame for review with the dispenser.<br />
• Allows patients with strong prescriptions to see how their frames will look when worn.<br />
• The enhanced mirror allows the dispenser to add tints, photochromics and anti reflective surfaces to the patients image, allowing them to see how lens enhancements look and function.</span></span></span></p>
<p><span style="font-size: small;"><span style="font-family: Times New Roman;"><span style="font-size: medium;"><a href="http://www.zeiss.com">http://www.zeiss.com</a></span></span></span></p>
<p><span style="font-size: small;"><span style="font-family: Times New Roman;"><span style="font-size: medium;">Michael Myers, ABOC</span></span></span></p>
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